From Leonardo to the Internet
It is well known that technology, humanity’s use and development of tools to progress society, has existed long before the handheld devices and wireless networks of today. Learn More
Digitopia Digest is a monthly newsletter showcasing the latest news in digital transformation. If you are determined to discover what to do next in your organization to achieve digital success, or are simply interested in digital technology and innovation, please continue reading.
Digital Future Scenarios (Retail in 2030)
Tomorrow will be more digital than today, that’s for sure. What else could we expect to see? In our new report, we depict three different scenarios for the future of retail based on the interaction between three major forces: Consumer Power, Tech Giants and Brick-n-Mortar. Each scenario will result in a different outlook for the retail sector and will require retailers to adopt a different strategy. Take a look at our report for details: Digital Future Scenarios: Colors of Retail in 2030.
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How Does Your Company Compare?
Digitopia’s Digital Maturity Index (DMI) assesses a company’s digital maturity across six dimensions: Governance, Innovation, Technology, Customer Experience, Operations, and People.
DMI gives you a clear view of where you are on your digital journey and what you should do to improve. It is the most comprehensive digital maturity assessment approach on the market, covering the 6 dimensions stated above and 24 components within each dimension. The assessment is conducted to your company’s executives with workshops facilitated by industry expert Digitopia consultants. In the workshops, executives fruitfully discuss and score your maturity level across a set of components.
The output is:
- Your company’s digital maturity score (overall and across 6 dimensions) and an explanation of what each score represents.
- The benchmark of your scores against other companies.
- Observations and recommendations across every dimension pointing out your strengths and areas of improvement.
- A list of initiatives to improve your score broken down by dimension, importance, urgency, and resource need.
- Try our DMI Self-Assessment Survey to determine your company’s perceived digital maturity.
A Tire’s Journey with Digital Maturity
Brisa is a joint venture of Sabanci Holding and Bridgestone, one of the biggest conglomerates in Turkey. It is one of the most innovative companies in the tire manufacturing sector.
Bridgestone executives aim to create and implement innovative ideas and transform corporate culture to enhance customer experience. They incorporate relevant ideas on these topics into their operations, helping them convey their innovative vision across every field possible.
As a leader in innovation with a customer experience focus, Bridgestone management decided to benchmark themselves for their standing in “digital maturity”.
Digitopia, with their digital transformation expertise and independent status, was the de facto standard partner to support the initiative. SabancıDX supported the project as the New Generation Technology Company of Sabanci Holding.
Digitopia applied the Digital Maturity Index (DMI) tool to measure, define and target the digital status of Bridgestone.
Digitopia and Bridgestone held 6 workshops on the DMI Tool’s 6 dimensions:
- Customer Experience
The DMI analysis took around three weeks and covered the evaluation of the past two years, present day, and the projected next two years of Bridgestone’s digital transformation journey.
DMI’s output was so outstanding and insightful that Bridgestone management decided to use it as a decision tool for their projects launching in the years to come. Bridgestone also decided to have the DMI study repeated each year to measure the digital pace of the company.
“I strongly recommend Digitopia to companies who want to thrive in the Digital Era. The professional attitude, multi-industry experience, and the comprehensive Digital Maturity Index tool which generates tangible and actionable recommendations for digital transformation, are quite special.”
Brisa, Bridgestone, Sabanci CIO/IT Director, Tekin Gülsen
Digitopia’s Webinar Series
Digital Maturity: Customers, Reconnected
How organizations engage with their customers and the experiences they provide are more important now than ever, especially in the Retail space – as the digital age continues to accelerate and change existing markets, organizations are transforming, evolving and redefining their strategies to adapt to new trends and market demands that are being driven by customer preferences.
In this fast-paced world, digital maturity is a key measure in the definition, alignment and execution of corporate strategy to achieve better customer engagement, customer experience and customer satisfaction whilst considering competency across culture, people, processes, technology and innovation. As part of our Digital Excellence series, our DMI: Customers, Reconnected webinar will address these topics as Digitopia’s Halil Aksu and Mark Walker-Smith discuss the role and increased importance of digital maturity assessment in supporting organizations to better understand how they are positioned and where they need to go in relation to their digital strategies, their competition in the market and their customer-centric initiatives and measures.
Digital maturity assessment offers critical insights about key data and drivers in the organization, allowing advanced analytics to turn it into meaningful ‘real world’ information that is capable of creating significant new value and new, rich experiences for customers.
How does your company compare? Join us to find out.
From Leonardo to the Internet
It is well known that technology, humanity’s use and development of tools to progress society, has existed long before the handheld devices and wireless networks of today. We began by picking up a rock and then we had a hammer, scraper, grinder. Then, with two rocks side by side and a wooden plank, the wheel was invented, speeding humanity into mobility and enginuity.
But how did we advance from there, to here?
In Leonardo to the Internet, historian Thomas J. Misa takes us from these primitive understandings of what technology is and how it is used, and shines a light on the fact that technologies are not simply created and forgotten. The phenomenon of technology itself is an ongoing social and cultural process essential to human development.
In this comparative history, Misa proves the inseparable relationship between technology and society, beginning with the Renaissance.
We tend to romanticize the Rennaissance era as a Utopia of intellectual and cultural innovation, praising icons like Leonardo DaVinci as lone inventors, changing the world as they knew it alone, obsessing from their candle-lit workstation. But Misa shows us that this is not accurate.
“Even renaissance men struggled with their careers.”
For these figures, building technology in the renaissance was less about industry or commerce and more about warfare, city building, courtly entertainment, and dynastic display. Therefore, early engineers like DaVinci who doubled as artists were seen as frivolous dreamers, rather than the lead generation accelerators that they were.
Misa gives us a lovely example of Leonardo DaVinci showing his genius and testing his audience. While Leonardo spent the last 3 years of his life at the royal court of France, he was commissioned to display courtly entertainment. He had created an automaton to honor the French king. A lion, with a cascading mane, led by a hermit. While the audience drew back in terror, the king touched the lion automaton three times with a wand, “magically” breaking open the lion and releasing an explosion of fleur-de-lys, filling the room with the scent of flowers.
So, this lion automaton, an early example of a robot running without electricity, brings us to today. We marvel at the Renaissance for being innovative, collaborative, and inventive.
But what about today?
For Digitopians, we envision a Digital Renaissance.
Displacement, Disruption, and Change
These three concepts drive digital advancement enterprises today and they have been ever-present in human society’s quest for technological innovation.
Displacement occurs when a set of technological decisions has the effect of displacing alternatives or precluding open discussion about alternatives in social development, cultural forms, or political arrangements. Displacement is how societies, through their decisions and disruptions in technology, orient themselves toward the future and direct themselves down certain social and cultural paths for change.
Digitopia personifies these concepts and seeks to provide a social and cultural path to a digitized world – for the better.
“Technologies ebb and flow with the culture that they are a part of.”
We would like to leave you with the following philosophical question:
Are there any examples of early forms of digital transformation during humanity’s journey with technology? Is it possible to have digital capabilities without electricity, as in DaVinci’s lion automaton? Has digital existed long before the internet, similar tohow the rock came before the hammer?