
Executives rarely cite “ideas” as the bottleneck to transformation. It’s almost always capacity—we don’t have enough motivated, skilled people to drive the work. Meanwhile, every sizeable organization already has a quiet, renewable source of capacity hiding in plain sight: employees who are teaching themselves digital, analytics, and AI outside of company programs.
We’ve run transformation diagnostics in hundreds of organizations. Again and again, a simple practice unlocks latent capacity fast: send a single, targeted question to every employee.
“In the past 12–24 months, have you educated yourself in digital, data/analytics, or AI outside of company programs?”
(Examples: MOOCs, certifications, degrees, bootcamps, books, podcasts, side projects, meetups.)
From experience, 3%–7%—on average, about 5%—of your workforce will say yes. These are your hidden gems: motivated, self-directed learners who have already invested their own time and money to acquire skills your transformation desperately needs. They’re not asking for anything other than a chance to contribute.
This post explains why this works, how to do it responsibly, and how to turn that 5% into a force multiplier for your transformation portfolio—without inflating headcount or budgets.
Why this one question works
Most HR and L&D leaders already offer academies for digital, data, and AI literacy. Those programs are essential—but they capture only the people you can see: the enrolled, the certified, the formally nominated.
What they don’t capture are the motivated outliers:
- The supply planner who finished a Python bootcamp at night.
- The customer service team lead who’s built a lightweight classifier to route tickets.
- The HRBP who completed a People Analytics specialization through a MOOC.
- The accountant who’s quietly prototyping an agentic AI that drafts reconciliations.
They sit on the bench, waiting for a tap on the shoulder. Unless you ask a direct question, you won’t find them. When you do, you discover a ready-made pool of self-selected, high-agency talent—exactly the profile that overcomes inertia and accelerates change.
The business case in one slide
Problem: Transformation fails for lack of skilled, motivated capacity; the business spins up shadow initiatives and external vendors, increasing cost and risk.
Intervention: One-question poll identifies 3%–7% of employees with self-acquired digital/AI skills and high motivation.
Outcomes:
- Immediate bench of internal transformation champions across functions.
- Faster staffing of cross-functional product teams.
- Lower reliance on contractors; reduced shadow IT.
- Stronger change adoption because advocates come from the business.
- Elevated engagement and retention for high-agency employees.
ROI: Even modest redeployment—say 50 employees (in a 1,000-person org) contributing 20% of their time—equals 10 FTE of focused transformation capacity, created in weeks, not quarters.
Design the poll for clarity, speed, and trust
Keep it radically simple. You want maximum signal with minimal friction.
1) The question (required)
“Have you educated yourself in digital, data/analytics, or AI outside of company programs in the past 12–24 months?”
Response options
Yes / No
2) Optional enrichers (2–3 quick selectors)
Topics (multi-select): Data Analysis, Python, SQL, BI/Dashboards, ML/AI, GenAI/Agents, Automation/RPA, Data Engineering, Cloud, Product Management, UX, Other.
Level (self-rated): Beginner / Intermediate / Advanced.
Willingness & Availability:
“I’d like to join a transformation initiative in my function.”
“I’m open to a partial assignment (e.g., 20% time) for 3–6 months.”
“I’m open to a full-time rotation for 6–12 months.”
3) Free text (one line)
“Tell us one example of something you built, learned, or shipped.”
4) Privacy & purpose (front and center)
Why you’re asking, how data will be used, who can see it, and opt-out rights.
Commitment that responses will not negatively affect performance reviews; they are for opportunity matching only.
Total completion time: < 90 seconds.
Governance: who owns what
Transformation Management Office (TMO) / Digital-IT Leadership
- Sponsors the poll, defines target roles/skills needed for near-term portfolio.
- Creates an opportunity catalog (projects, squads, product teams, AI pilots) with time commitments and required skills.
- Sets the matching and onboarding process.
HR / People & Culture
- Executes the poll through the standard engagement platform.
- Ensures privacy, consent, and bias considerations.
- Integrates findings into internal mobility, learning pathways, and recognition programs.
Business Leadership
- Commits to placing identified champions on high-value initiatives.
- Frees capacity (e.g., 10%–30%) and recognizes contributions in objectives.
Rollout in 30–60–90 days
Days 0–15: Preparation
- Draft the one-question poll and enrichers; legal/privacy review.
- Build a lightweight skills taxonomy mapped to near-term transformation priorities (e.g., “Pricing Analytics,” “Warehouse Optimization,” “Customer 360,” “Agentic AI for Claims”).
- Stand up a simple intake portal (SharePoint/Notion) with the opportunity catalog and expected commitments.
Days 16–30: Launch
- CEO/CIO/CHRO co-sign the invitation; explain the purpose and the upside for respondents and the company.
- Send the poll to all employees; keep it open for 10 business days; send two reminders.
- Collect and validate responses; deduplicate obvious noise.
Days 31–60: Match & Mobilize
- TMO + HR run a skills-to-opportunities match.
- Run 15-minute discovery calls with top candidates to confirm willingness and manager support.
- Assign first cohorts to 3–5 lighthouse initiatives (clear problem statements, timeboxed outcomes, named product owners).
- Provide onboarding kits: data access process, guardrails, working agreements, sponsor contacts.
Days 61–90: Deliver & Amplify
- Run bi-weekly demos to showcase progress and unblock.
- Highlight wins on internal channels; issue digital badges or micro-certifications.
- Capture lessons learned; publish a “How to Join” guide for the next cohort.
Matching: from names to impact quickly
1) Prioritize initiatives with measurable value
Revenue: uplift in conversion, cross-sell, pricing precision.
Cost: automation, forecast accuracy, inventory turns, agent productivity.
Risk: fraud detection, compliance automation, service reliability.
2) Use a pragmatic rubric
Willingness (must-have): 1–5
Relevance of skills to the initiative: 1–5
Availability (manager-confirmed): 1–5
Diversity of perspective (function, region, customer proximity): 1–5
Start with squads of 3–5 champions plus a seasoned product owner and solution architect. Timebox to 6–12 weeks with clear OKRs.
Guardrails: speed without chaos
To avoid creating a new version of shadow IT, put champions inside your operating model:
- Data & AI Guardrails: use sanctioned data products, approved connectors, model registries, and agent platforms with observability.
- Security by Default: identity & access managed centrally; no personal data trails in side tools.
- Reuse First: prefer shared platforms/components; new tools require a short, clear exception path.
- Change Management: each squad has a business owner accountable for adoption and value.
Recognition that actually matters
Champions aren’t (primarily) motivated by cash; they want impact, growth, and visibility.
Micro-promotions (scope/title) tied to delivered outcomes.
Rotation credits toward career pathways (e.g., Product, Data, Engineering, Transformation).
Showcase days with senior leadership; publish a quarterly Champion Hall of Fame.
Learning stipends to continue their personal development.
Mentor roles in the next cohort or academy.
Retention goes up when people see a clear line from their self-investment to meaningful work.
Sample communication you can copy
Subject: Help us accelerate our digital & AI transformation (90-second poll)
Body: We’re scaling our digital and AI initiatives across every function. Many colleagues are already learning on their own—taking courses, earning certificates, reading, building side projects. We want to recognize and involve you.
Please answer one question (plus a few optional selectors): Have you educated yourself in digital, data/analytics, or AI outside of company programs in the past 12–24 months?
Your response helps us match interested colleagues to real initiatives. Participation is voluntary and will not negatively impact performance reviews. Data will be used only for opportunity matching by HR, the Transformation Management Office, and Digital-IT.
[Take the 90-second poll →]
Thank you for helping us transform better.
— CEO | CIO | CHRO
Metrics to manage like an executive
- Track this as a mini-program with a scorecard: Response Rate (target: >60%)
- Hidden Gem Rate (Yes responses ÷ total; expect 3%–7%)
- Activation Rate (gems assigned to initiatives within 60 days; target: >40%)
- Contribution Capacity (cumulative % FTE unlocked; e.g., 10–20 FTE equivalents)
- Time-to-Staff a Squad (<30 days)
- Value Outcomes (OKR attainment: revenue, cost, risk metrics)
- Champion Retention (12-month retention of activated gems; target: +10 pts vs. baseline)
- Shadow IT Spend (trend down as internal capacity rises)
Report monthly to the executive committee. Treat it like any other strategic capacity program.
FAQ (what leaders will ask)
“Will managers block participation?”
Not if the CEO and COO set the tone: participation is a corporate priority. Equip managers with backfill tips and emphasize partial assignments (10%–30%) and timeboxing.
“Will this create security or compliance risks?”
Not if you integrate champions into your governed platforms and guardrails. The risk is lower than external contractors or unmanaged citizen tools.
“What about false positives?”
Use short discovery calls and small pilots. Out of the 5%, some will be early in their journey—give them supporting roles and a learning plan.
“Do we need to pay more?”
Not initially. Recognition, meaningful work, and career mobility are the top drivers. Over time, use promotions and market adjustments to keep your best.
“What if we surface more demand than we can handle?”
Great problem. Keep a rolling backlog of opportunities, cadence cohorts quarterly, and use alumni champions as multipliers.
A quick case vignette
A 5,000-employee industrial company ran the one-question poll and found 260 hidden gems (5.2%) across plants, call centers, and corporate functions. Within eight weeks:
- Formed six squads (pricing optimization, maintenance analytics, inventory health, agentic AI for service knowledge, talent analytics, and procure-to-pay automation).
- Delivered three quick wins: 1.5% gross margin lift from price leakage fixes, 9% reduction in spare-parts inventory, 15% faster resolution time in service.
- Shadow external spend fell by 18% in the first quarter.
- Engagement scores for champions rose by 12 points; two became full-time product owners within the year.
The one question didn’t just find talent; it signaled a new social contract: if you invest in yourself, the company will invest in giving you meaningful work.
Make it stick: fold into your operating model
Don’t treat this as a one-off stunt. Bake it into your annual rhythm:
- Run the poll twice a year; keep the opportunity catalog live.
- Feed results into your Digital & AI Academy to tailor pathways.
- Recognize champions at company all-hands; invite stories from the field.
- Tie participation to leadership expectations—directors and above should contribute or sponsor at least one initiative per year.
The executive call to action
If transformation capacity is your constraint (it is), stop lamenting headcount and start unlocking the talent you already have. In partnership, the TMO/Digital-IT and HR can launch this in 30 days:
- Approve the one question and the privacy notice.
- Send it from the top.
- Stand up matching and guardrails.
- Staff three lighthouse squads from the first cohort.
- Measure, showcase, and repeat.
Five percent of your people are already running toward the future. Ask the question. Find them. Put them where it matters. Your transformation will move faster than your competitors expect—and your culture will remember who opened the door.



