DIGITAL MATURITY REPORT 2024 / INDUSTRY FOCUS
Digital Maturity in Services
The services industry is transforming with GenAI, automation, and digital innovation, reshaping operations and customer engagement.
Leaders leverage AI and real-time analytics for efficiency, while laggards fall behind. This report examines digital maturity, key success factors, and transformation strategies.
Figure 1: Digital Maturity Index (DMI) Study Results:
Services Industry Score, Averages, Leaders, and Laggards
Digital Maturity Index of Services Industry
While digital transformation is essential, progress remains slow, and industry disparities are widening. This year’s benchmark reveals:
- Slower digital growth – The industry’s average maturity score increased but many struggle to move beyond foundational technologies.
- The gap is widening – Leaders score 3.23, while laggards remain at 2.08, highlighting increasing disparities in digital capabilities.
- The GenAI revolution – Top firms leverage GenAI to automate workflows and personalize customer interactions, leaving laggards further behind.
The findings are clear: companies that invest in AI, digital-first business models, and workforce upskilling will shape the future of services.
A Comprehensive Analysis of Digital Maturity in Services Industry
The services industry is evolving fast. Will you lead the transformation or struggle to keep up?
Download the Digital Maturity Index Report 2024: Services Focus now to gain insights on optimizing operations, leveraging AI, and building a future-ready service organization.
Digital Maturity Report: A Comprehensive Analysis Across Industries and Countries
Discover the pulse of digital transformation with our 2024 Digital Maturity Report, leveraging 621 unique measurements across more than 10 industries and 20 countries to reveal critical trends and opportunities. Elevate your strategic vision—download the report for actionable insights.
