Retail is reinventing itself in the face of e-commerce competition, where operational excellence and customer centricity are the keystones of success. With an unwavering focus on optimizing the supply chain and ensuring the right product meets the customer where and when it’s needed, retail leaders are embracing omni-channel integration and the power of advanced analytics and AI. This transformative journey leverages digital innovation to not just survive but thrive, offering personalized, seamless experiences that bridge the physical and digital worlds. Welcome to the future of retail, where every touchpoint is an opportunity to dazzle and deliver.

Figure: Digital Maturity Index (DMI) Study Results:
Retail Industry Score, Averages, Leaders, and Laggards

Digital Maturity Index of Retail Industry

The retail industry is significantly transforming digitally to compete with e-commerce giants and adapt to new consumer behaviors. According to the Digital Maturity Index (DMI) data from 2021 to 2023, there’s an industry-wide push to boost digital capabilities, with even the slower adopters making progress. This digital shift goes beyond just adding online sales; it’s about fundamentally changing customer engagement and improving operational efficiency. Sector leaders are quick to embrace digital innovations, showing high digital velocity, while laggards have built digital infrastructure (digital endurance) but struggle to use it for agility and innovation.

Transformation Solutions: Digital Excellence, Sustainable Impact

Explore our digital solutions tailored for the retail industry, designed to foster digital growth and sustainability. We provide your entrance ticket to the future of retail.

Success Snapshots: Retail Transformation Stories

Discover how our digital solutions have propelled retail businesses forward. These success stories highlight our clients’ achievements and their market leadership in the retail industry.

One of the most important aspects of the process was the DMI Digital Maturity Index Study which allowed us to have a clear picture of where we are and to set our priorities in an objective manner.

Bilal Genç, Chief Technology Officer

Carrefour is continuously investing in digital technologies to improve their customers’ shopping experience and optimize their supply chain operations. Their focus on digital transformation has enabled them to innovate and stay ahead of the curve in the highly competitive retail industry.

Digitopia, rather than others, has a method that includes six different dimensions with a broader perspective, instead of just dealing with IT-based approach. That’s the biggest difference I’ve seen. At LC Waikiki, one of our OKRs is now the annual Digital Maturity Index score. Therefore, we decided to repeat the digital maturity measurement every year.


Teknosa is committed to providing their customers with a seamless shopping experience through their online platform and physical stores. Their digital transformation efforts have allowed them to improve their inventory management and offer a wider range of products to their customers.

Migros has made significant strides in their digital transformation journey, enabling them to enhance their customer experience and streamline their operations. Their investments in digital technologies have allowed them to remain competitive and adapt to the changing needs of their customers.